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Rewarding Offline Advertising Tips For Affiliate Marketers

Wednesday, June 9th, 2010

It is obvious that a large number of internet marketers spend more time than they need to at the computer. You post ads to online sites, pay for PPC campaigns, write articles for article marketing purposes, put together e-mail marketing blasts and work on your products. Just in case you have forgotten, the average person doesn’t hang out on the internet as much as we do. If you only market your business to people through internet avenues, you will be missing out on quite a lot of potential customers! It seems that many internet marketers have forgotten or don’t know what marketing is; it is to reach as many people you can with whatever is at your disposal. Lucky for us we have offline marking to reach our potential. Here are some ways to market your products and services off of the internet.

Offline Marketing Tip: stoepborden

Find out what the laws are in your local area about flier distribution. Can you attach then to house doors? How about placing one under the windshield wipers of cars in the mall’s parking lot? If you have a green light with the law then it is time to get some basic fliers designed and into circulation; you can opt to print them yourself and save some money, or you can have a freelancer do the work for you for a small fee. Spend a few nice afternoons walking around neighborhoods and distributing fliers to potential customers. Put a coupon code into the fliers so you can track your success!

You can also place regular display advertisements in newspapers, another powerful offline marketing method. Browse through a newspaper and look at some of the small display ads; where might you place one of your own? A small ad that is only a few inches square shouldn’t cost you too much money. If you run it in the section that most closely resembles your targeted niche you could reach thousands of new clients that might not have found your website otherwise. If you want to test the performance of your ad you could also offer customers who found your ad in the newspaper a special coupon. You want your ads to be noticed, so you should have attractive and catchy graphics in your ads!

A pen is also good for placing ads. You can easily find a company that specializes in printing customized items to design the pens for you. Once you start distributing them you will quickly find out how easy they are to get rid of. Use it when you write a check or sign a credit card slip at the grocery store and then “forget” to put it back in your bag. Leave a few at the bank or at ATMs and customer service counters. Your public library is another good spot; don’t be afraid to walk up to someone and hand it to them. Free pens are well received.

There are so many ways to market an online business off of the internet. Offline marketing is a goldmine for the internet marketer who is willing to use a small amount of creativity to make his business grow. Remember, not everyone spends all day on the internet the way internet marketers do! Also, the more offline techniques you that you play around and they turn out to be profitable the more advantage you will have over your online competitors. The decision is up to you: stick only with internet marketing and limit your or become unstoppable by including offline marketing also.